Latest
Private Beta: Creative Director Skill Suite
Strategic Inputs Checklist
Component Gathering Checklist
Bulk Ad Assembly Workflow Template
Campaign Brief Generator
AI-Driven GTM Imagery: Part 3, The Asset Library Nobody Builds
(And Why Your AI Ads Look Generic Without It)
AI-Driven GTM Imagery: Part 5, Bulk Image Creation
The Production Workflow That Makes 150 Ads in a Day
AI-Driven GTM Imagery: Part 4, Pre-Gen Campaign Planning
How I plan a campaign before making anything
AI-Driven GTM Imagery: Part 6, The Code-to-Design-to-Deploy Loop
How I Build Landing Pages, Websites, and Apps With AI
AI-Driven GTM Imagery: Part 2, Building the Copy Bank
How to Give Your LLM 100 Things to Say Instead of Zero
AI-Driven GTM Imagery: Part 1, Strategic Foundations
What the LLM Needs Before It Makes Anything
Builder's Log
Six-Part Series: What Actually Works in AI GTM Creative Generation
I Spent Three Months Trying to Make Marketing Graphics With AI. Here's What Actually Works.
It's Hot. It's Ready. But Is It Good?
Why AI-Powered Volume Is the Biggest Trap in Marketing Right Now
Workbench / Tool Reviews
AI Tool Review: Omneky — Can AI Actually Make Your Ads?
The short answer: Not yet, but it can help.
Build vs. Buy Decision Framework and Prompt
Industry PoV
You Don't Have a Productivity Problem. You Have a Build vs. Buy Problem.
AI-enabled, non-technical developers are learning that custom-built solutions are never "free", and that optimizing build time to enterprise value creation is critical to making money with AI.
Workbench / Tool Reviews
AI Tool Review: I Spent a Week With Jasper.ai So You Don't Have To
AI marketing tools are selling pretty interfaces over substance, and marketers are paying $70+/month for what native LLMs do better for free.
Industry PoV
Marketing is becoming the most valuable skill in tech.
Marketing is becoming the most valuable skill in tech, not because marketing changed, but because building got easy and distribution will be harder than ever.
I Built an AI CGO (Chief Growth Officer) in Cursor. Here's Why.
I initially built this system to support Principal Growth work in an IC role. For a decade, I led big, cross-functional Growth teams— product, marketing, partnerships, and operations. The work was strategic and important, and I was good at it. But somewhere along the way, I realized I missed something
Industry PoV
The "Ticker Tape" Problem
People are still waiting for AI-driven growth operations to "hit prime time"... but it's already happened.